&What is WeChat marketing? First of all, WeChat marketing is different from sending out flyers, everyone must understand this! Don’t think of WeChat as a free flyer that you keep sending to your users!
The essence of WeChat marketing is that we create new and attractive activities to interest users and make them willing to spread the word for you independently and help you promote it.
You may feel that this is relatively passive. Yes, the definition of WeChat by Zhang Xiaolong is to allow users in need to search for merchants, instead of merchants constantly harassing users!
However, passiveness can still become active. For example, if you go to a store to make a purchase and pay using WeChat, there will be a sharing link on the payment page. The consumer will share this sharing link to his WeChat Moments or WeChat. In the group, as long as someone opens this link, I will send you a cash red envelope. If the person who opens the link receives a coupon or discount coupon from my store and then purchases it in my store, I will share this with you. If you want to send a cash red envelope to someone, I didn’t know the advertising expenses when I was doing activities in the store before. I didn’t know whether the consumers in the store were brought in through advertising, and which ones came to the store independently. I didn’t know these Can the advertising bring traffic to my store? Our Jiike product is a marketing product that truly pays according to results. The premise for every red envelope I send out is that you have used my product and brought customers. I just gave you a red envelope, and you will really pay the advertising expenses according to the effect of the product.
If you do an event and you can get a yuan red envelope, the premise is that you can only get the yuan red envelope by recommending a user's fans to you. If one of your fans comes to the store to make a purchase, I will give you an extra promotion fee. (The premise of this red envelope is that you bring customers to my store). In this way, consumers can make money while consuming, and they can also help promote your store independently, and you only need to pay a red envelope of RMB to make your store. As the customer flow in your store increases, the profit margin in the middle is relatively large and the difficulty of operation is very low for users. This will result in a speed of spreading from one to hundreds and hundreds to thousands, making your store more and more popular.
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What is WeChat marketing?